Purple Journey

Company Overview

We have an array of mobility solutions like City and Intercity buses, Bus and Car rentals, Employee Mobility and school bus services, Hop on Hop off city sight-seeing services, Corporate MICE movement, Individual and group tours. We understand our customers and can predict their needs very well, thanks to our vast experience of 30 years. Today, we operate around 1200+ vehicles of different categories.

Public transportation improves the quality of life in communities across the country by providing safe, efficient and economical service. It also serves as a vital component necessary for a healthy economy. Public transit not only benefits the people using it but also society as a whole. Purple’s City-Bus business on Public Private Partnership (PPP) basis is spread in various cities across India. These operations are conducted in partnership with the local authorities of respective city and can be broadly divided into 2 types of models from Investment and Revenue risk point of view:We carry more than 240 Million Passengers by our city buses and 1.5 million passengers on intercity buses per annum. We maintain a very high level of service standards and to achieve this we train our staff with various profiles for at least 52 hours per year.

We are very sensitive to environment, health and safety related issues and these issues are always a priority in Purple’s Business Agenda. Purple has become a member of Global Passenger Network (GPN) in 2016, the first company in India to be a member of this prestigious organization.

Our Services

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Intercity Coach
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City Bus
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Corporate Transfer
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Sightseeing Coach
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School Bus
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Bus & Car Rental
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Holidays
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MICE

Why Travel With Prasanna Purple!

We have an array of mobility solutions like City and Intercity buses, Bus and Car rentals, Employee Mobility and school bus services, Hop on Hop off city sight-seeing services, Corporate MICE movement, Individual and group tours. We understand our customers and can predict their needs very well, thanks to our vast experience of 30 years. Today, we operate around 1200+ vehicles of different categories.

“A developed country is not a place where the poor have cars, it’s where the rich ride public transportation.”

Enrique Penalosa

Vision, Mission & Core Values

Corporate Profile

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OUR

VISION

To be people’s chosen brand universally, in mobility solutions, by serving beyond their expectations for every journey whilst adding value to all stakeholders and society at large.

OUR

MISSION

mission
  • Proactively understand customer needs and fulfil them, by continuously challenging ourselves to provide innovative mobility solutions to revolutionize the industry
  • Ensure consistent and sustainable quality standards
  • Guaranteed value for money given to customers
  • Create opportunities to expand universally
  • Ensure profitability by building accountability at every level
  • Ensure overall growth of employees aligned with company’s growth
  • Ensure healthy returns on equity capital
  • Ensure commitment towards a green planet
  • Ensure our contribution to make the world a better place to live
Core Values
OUR

Core Values

  1. Aim to excel
    We aim not only to become the leader in our industry, but also better our own and industry standards, take new challenges, think beyond conventions and strive to achieve excellence in everything we do. We believe in dreaming big beyond borders, products and services. We believe the purpose of being in any business should be far greater than building just financial value.

  2. Customer Centricity
    Our customers are our source of inspiration, and all our businesses are driven with an intention of making the customer experience delightful. We go out of the way breaking standard norms to ensure our product and services are of an upgraded quality at all times.

  3. Safety first
    Safety is of utmost importance to us, we follow the highest safety standards to ensure there is absolutely no compromise in our working environment, service offerings or dealings. We follow global best practices to ensure everybody (employees, customers, vendors) working with us feel secure while doing so.

  4. Consistant Quality & Reliability
    1. It is our obsession to provide consistant highest quality standards to our customers through the use of latest technology, global best practices and training.
    2. We are committed to be the voluntarily chosen, by customers, as most reliable option in all the services we render.

  5. Undoubted Integrity
    We value honesty, truthfulness and high moral standards in our employees in their routine conduct as well as with customers and any dishonesty with company or customers will not be tolerated.

  6. Sensitivity towards Employees
    1. We ensure each employee is treated without any discrimination, with respect and dignity as well as fairness and justice in all dealings.
    2. b) We encourage members at all hierarchies to have access and right to communicate any disagreements towards business practices at the highest level, while keeping them accountable for their actions.
    3. c) We encourage our employees to upgrade themselves by taking up additional responsibilities, thereby rising in the hierarchy . We believe in finding the best “suitable” person rather than the best “qualified” person for the job

  7. Culture of Learning Organisation
    We have a culture where people continually expand their capacity to create the results they truly desire, where new and expansive patterns of thinking and innovation are nurtured, so that the company can continuously transform itself.

  8. Business Relationships
    We believe in developing and nurturing strong relationships with our employees, customers, investors and every other member of the ecosystem. We believe relationships are to a business what water is to a human.

  9. Strength of Teamwork
    Individually we can win games, but it is the team that wins championships. We encourage people to build teams and reward them for team enhancement/ better performance.

  10. Importance of Decision Making
    We believe it is of utmost importance to make timely decisions, and that the impact of all decisions are not necessarily irreversible; thus, in the interest of time we encourage and empower all team members to take calculated risks.

  11. Responsibility Towards Investors
    We always keep our investor’s interests above ours, in all our activities, in order to ensure a healthy return on their investment.

  12. Commitment towards Environment and Society
    We are conscious of our commitment towards a clean and green environment, free of pollution, and all our activities are carefully conducted to ensure the lowest possible carbon footprint.

Corporate Profile

Prasanna Purple holds a strong history of over 30 years in Passenger Mass TransitOperations and a pioneer in Mobility Solutions in the country.

Prasanna Purple offers an array of Mobility Solutions like City and InterCity buses, Bus and Car rentals, Employee Mobility and School Bus services, Hop-on Hop-off City Sightseeing services, Customised Individual and Group tours to travel within India and abroad, MICE within India and abroad.

Prasanna Purple understands the concept of customer service in deep and a highly trained and motivated team of professionals ensures committed services 24/7

Today, Prasanna Purple operates 1200+ vehicles of different categories and carries 240 Million Passengers by City buses and 1.5 million passengers by Inter City buses per annum.

At Prasanna Purple, very high levels of service standards are and maintained and to achieve this, a professional training of minimum 52 hours per year is given across all hierarchy levels

Prasanna Purple is very sensitive to subjects related to environment, health and safety issues and as a part of corporate social responsibility; priority is given to practice the best and proactively, enhance the policy towards,

Complete Commutation Solutions

City Bus

City Bus

Under the ‘Public Private Partnership’ initiative taken by the Central Government, We operate Transport services in over 6 prominent cities in India

Our capability includes; Planning, Designing of routes, Schedule matrix, Frequency, Training of crews, monitoring the performance of buses and overall management of Citybus operations with the use of modern technological tools such as, Vehicle Locator Device (VDL), Intelligent Transport Systems (ITS), Passenger Information System (PIS), and web based Video Surveillance Systems.

To plan and monitor performance of daily operations more efficiently, we also use a specially designed software systems Trapeze

Integrated Transport Solutions
As an initiative to provide integrated transport solutions to citizens, we operate Metro Feeder services for last mile connectivity in better way.

Intercity

Intercity Bus

We provide intercity commuting services with high-end Super Luxury air-conditioned coaches. We operate on all major routes within Western India from major cities such as Mumbai, Pune, Ahmedabad, Indore, and Goa. Our coaches are of various types such as Seating Coaches, Semi Sleeper and Sleeper coaches which are unique in India.We provide Individual Infotainment Systems in these coaches. For booking, selection of seat, payments, cancellations, tracking of their coach etc we encourage passengers to transact on the website and the mobile app

Employee Transportation Services

Employee Bus

Over the last 2 decades, the manufacturing and IT sector in India have grown very rapidly. This rapid growth created a demand for a 24 x 7 Employee Transportation Services facilitating transportation service from the place of their residence to their place of work. The inadequate supply of public transport added to employee’s specific requirements and due to this huge demand for a specially designed mobility solutions, Employee Transportation Services is created. To cater to these demands, we operate Employee Transportation Services under 3 distinctly different categories:

  • Business to Business (B2B)
  • Business to Customer (B2C)
  • Business to Business to Customer (B2B2C)

We use latest technology including a mobile app based employee transportation solutions. The technology used for Women’s Safety has been awarded and recognised by the Government of India, Ministry of Home Affairs.

School Bus Services

School Bus

India’s population is growing fast, and it has created a huge demand for schools. For better and safer transport, schools provide transport facilities to students studying in their schools. Under this activity, we supply buses to schools to fulfil their requirement. Some of the schools do not wish to take the responsibility of transportation of students with them; for such schools we provide services directly to students on payment of annual subscription. To ensure safety and security of the students on board, we use latest monitoring technology.

Hop On Hop Off (HOHO)

HOHO Bus

Delhi
India's first Hop-on Hop-off (HOHO) was launched for sight-seeing tour service in Delhi under the flagship collaboration with Delhi Tourism in 2009 HOHO fleet comprises 14 low floor Air-conditioned buses that loops around 19 major tourist destinations and over 100 additional adjoining sightseeing spots on the route.

Goa
We have started Hop-on Hop-off (HOHO) sightseeing service in Goa in collaboration with Goa Tourism at Panjim, Goa. These are Double Decker Open Top buses with well trained Tour Guides/Guest Relationship Executives (GRE) to assist every tourist on board. While on board, tourists would enjoy multi-lingual running commentary about the monuments and its history around the route. Tourists can board the sightseeing buses by buying a 1 day pass or a 2 day pass as per requirement. We offer multiple pass options to buy for families and for groups.

Bus Tours

Trip Bus

We operate short distance tours by luxury coach which includes tours to beaches, hill stations, forts, and pilgrimages. Along with this, our weekend tours to important tourist places of leisure and pilgrimage are also very popular. These services are professionally managed by well-trained tour managers. These services are inclusive of transportation by luxury coaches, accommodation, food, and are escorted by experienced tour guides.

Domestic and International Tours

Holiday

We offer Indian and International tourism destination holiday packages to Individuals or a Families (FIT) and Groups (GIT).Our specially customized packages as per requirements and fixed date departure tours are very popular. We offer Beach Resorts to Hill Station getaways, Adventure experience to Amusement Parks across the globe. We are also expertise indesigning special interest itineraries for Architects, Real Estate Developers and Farmers.

MICE

MICE

We are expertise in planning and executing MICE (Meetings, Incentives, Conferences and Events) end to end requirements. We take responsibility from initial stage of planning to pre-tour familiarization visits, booking of air seats for group members coming from various locations, offering a wide choice and arranging accommodation in one of the finest hotels chosen, all meals including gala dinners to suit to your requirements and flawless execution supporting to make your gathering a successful one.

Purple Experience

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We at Purple Xperience are geared-up to provide you a safe, comfortable and seamless end to end tour arrangement to visit Ramoji film City. We ensure a comprehensive event, fun-filled entertainment and offer an experiential journey into the celluloid world, an interactive infotainment, colourful shows and a host of Multi-Cuisine Restaurants in Ramoji Film City. We assure you of the best experiential tour to Ramoji Film City while on board with us.

Similarly, to visit Imagica (Khandala, Maharashtra) for a single day or an over-night stay tour including the travel, food, park entry including lunches, we also organize end-to-end toursfor large groups

With our focus dedicated to corporate client’s requirements, we customise tour packages for large groups to suit to their requirements.

We conceptualise, organise and conduct MICE programmes, Channel Engagement Programmes, Rewards & Recognition events across several domestic and international destinations or conduct events as and where we are guided by your organization.

Car & Bus Rentals

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We served as an official travel partner for Indian Cricket Team, catering their entire logistics during International matches. We have had an honour of becoming official travel partners for many international sporting events including the Commonwealth Youth Games.

We have various types of Cars and Buses to offer for hiring/rental purpose. We have a fleet of cars ranging from Small; Compact, Mid-size to full size sedans & SUV. We have air conditioned, non-air conditioned buses in seating capacity right from 13, 18, 28, 35, 45, 49 to 53 seats etc and similarly in luxury to super luxury segment. Our commitment is to provide timely, transparent, efficient services and that has helped us grow with many repeat customers.

Our vehicles are hired for Corporate Events, Family Functions, Airport Transfers, Weekend getaways etc. We ensure regular training on Safety, Security and other important aspects like emergency evacuation procedures etc to our vehicle drivers.

Global Passenger Network (GPN Member India)

GPN

In 2016, Prasanna Purple Mobility Solutions is the first company in India to become a sole member for India of the Global Passenger Network. GPN member offers High Quality Motor Coach Service for Group Transportation Needs around the World.

Board Of Directors

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Mr. Prasanna Patwardhan
(Chairman & Managing Director)

Intercity

Shri Prasanna Patwardhan, the present Chairman & Managing Director, has been instrumental in not only consolidating the group activities, but also taking the group to the next higher levels.

Such exponential growth has been accomplished through his Visionary Business acumen and the respect that he commands within the business fraternity. Mr. Patwardhan is a science graduate with professional management education.

As an avid sportsman in his youth, he was the captain of the Maharashtra team for the national Basketball team.

Core Management Team

The Management Team comprises of many professionals from diverse domains and are well qualified and experienced to handle the day to day operations.Purple’s explosive growth warranted the inclusion of professionals with proven track records to carry forward, consolidate and charter new horizons of growth in the following years.

pkp
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Mr. Prasanna Patwardhan CHAIRMAN & MANAGING DIRECTOR

Shri Prasanna Patwardhan, the present Chairman & Managing Director, has been instrumental in not only consolidating the group activities, but also taking the group to the next higher levels.

Such exponential growth has been accomplished through his Visionary Business acumen and the respect that he commands within the business fraternity. Mr. Patwardhan is a science graduate with professional management education.

As an avid sportsman in his youth, he was the captain of the Maharashtra team for the national Basketball team.

Rohit Pardeshi
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Mr. Rohit Pardeshi CHIEF OPERATING OFFICER

Mr. Rohit Pardeshi is working as Purple’s Chief Operating Officer-Group. He has a very rich experience in this domain with in-depth knowledge on fleet machinery, route planning, maintenance etc. He has been associated with this group for past 29 years and is an integral part of the growth and development of this organization.

Vishal Sinha
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Mr Vishal Sinha Head – Employee Mobility and School

Vishal has more than 19 years of experience in Business operations and sales and marketing. He has a Master’s degree in marketing and operations and is an Arts graduate with honours in sociology. With expertise in strategic planning, sales analysis, launching new products and services, he is a dynamic leader with an extremely successful sales career. Under his leadership, his region got “Best city in India” thrice. His extensive travelling has taught him about many cultures and about the importance of adjustment and humility. He is a very results-driven leader.His previous stints include being a Vertical head, National sales head and General Manager sales with companies like Leeway logistics limited, V link fleet solutions (Branded as MERU), Smartalk - An Essel group company, Beltron telecommunications and Sterling holidays. He has served in multiple cities like Mumbai, Chennai, Kolkata, Surat and Pune.

He is a dedicated and talented organizer, motivator, team player and a decisive leader with a successful track record in taking an original concept and developing it into a fully formed project which is capable of handling diverse market dynamics.

Ravindra More
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Mr. Ravindra More GM INTERCITY

Mr. Ravindra More is working as the General Manager of Intercity. His association with this organization is over 25 years old. He handles day to day operation & management of this vertical. When he joined the organization, the company had 2 buses and today that number is more than 50 buses for the Intercity vertical

Manoj Kumar
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Mr Manoj Kumar Daniel Head – Purple Experience

Manoj Daniel brings more than 23 years of experience to the Prasanna Group in the field of marketing. He was the Chief Marketing and Sales Officer (CMSO) for Keolis Hyderabad, the O&M partners for Hyderabad Metro Rail. Keolis is a one of the leading global public mass transportation organization, managing different formats of mass transit across 18 countries.Mr Manoj joined the FMCG industry (1991-1998) as head Marketing Communications at PepsiCo Hyderabad and later moved to PepsiCo Nepal operations where he handled the additional vertical of Business Development and Key Accounts.He also worked with Prasanna Purple as our Marketing Head for a short period of time to roll out a few city transport projects in a couple of cities in Maharashtra, Madhya Pradesh and then moved to New Delhi to support the teams which rolled out the DMRC Feeder Buses and also the first of its kind of buses, the 'Hop On Hop Off' (HOHO) city tourism buses for Delhi Tourism in New Delhi.He is an expert in Marketing Communications, Brand Management, PR and Events & Promotions. He is a first class post graduate in Business Management in Marketing and Finance.

Mazar
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Mr. Mazhar ShaikhGM – Prasanna Holiday

Mr. Mazhar Shaikh is working as the General Manager of the Holiday Vertical. He is a Commerce Graduate with a MBA in Marketing & Diploma in Travel & Tourism, from the University of Mumbai. With more than 15 years of experience, he has handled & lead teams in all departments of the Tours business.

Corporate Social Responsibility

We have a relentless commitment to producing meaningful, comprehensive mobility packages aimed at conservation, alleviating the burden of energy prices on consumers, decreasing our country's dependency on individual travel, and increasing mass transportation.

environment

RESPONSIBILITY TOWARDS Environment

The Organization has a minimal impact on the environment due to various protocols and because it is our nature to take the utmost care. However, we acknowledge that there is an undeniable and inevitable environmental impact associated with our daily operations. We aim to minimise any harmful effects by considering & implementing environmental standards which are of great importance. We strongly encourage the internationally established 3 R's

  • Reduce
  • Re-use
  • Recycle

In the course of our operations we seek to identify opportunities to reduce consumption of energy, water and other natural resources. We also strive to re-use and recycle wherever possible and dispose non-recyclable items responsibly, thereby minimising our impact on the environment.

It is anticipated that by adopting simple, environment friendly initiatives, the Organization will raise awareness amongst stakeholders and the community at large.

The Organization regularly reviews its environmental policy to ensure that it reflects changes in regulations and the best practices. We aim to continuously monitor and manage the impact of our operations and develop initiatives to improve our environmental footprint.

customer

RESPONSIBILITY TOWARDS Customers

The support of our customers is of primary importance to us. As a part of our responsibility towards them, we demonstrate the following

  • That our services are able to take care of the needs of the customers.
  • That we offer the best quality service in the industry.
  • Punctuality and consistency in our services
  • Affordability of Price for the services.
  • Quick and effective settlement of Grievances, if any, of the consumers.

RESPONSIBILITY TOWARDS Employee

employee

Every Business needs dedicated and talented employees. These employees put their best effort for the benefit of the business so it is the prime responsibility of every business to take care of the interests of their employees.If the employees are satisfied and efficient, only then the business can be successful. We firmly believe in and adhere to the following responsibilities towards our employees:

  • Timely and regular payment of wages and salaries.
  • Proper working conditions and welfare amenities.
  • Opportunity for better career prospects and growth within the organisation.
  • Job security as well as social security like facilities of provident fund, group gratuity.
  • Encouraging them to think and act as a team.
  • Scheduled training and development activities.

supplier

RESPONSIBILITY TOWARDS Supplier

Suppliers and Vendors are an integral part of our services as their quality helps us to ensure quality of our service, and hence we value their inputs to a large extent, and this relationship works on the following basic tenets:

  • Placing regular orders for purchase of goods (spares, accessories and most importantly the high-end Vehicles)
  • Dealing on fair terms and conditions.
  • Availing reasonable credit period.
  • Timely payment of dues.

RESPONSIBILITY TOWARDS Government

goverment

Business activities are governed by the rules and regulations framed by the government. We follow highest levels of ethics in complying with the applicable statutes by:

  • Setting up units as per guidelines of government.
  • Payment of fees, duties and taxes regularly as well as honestly.
  • Showing restraint in implementing monopolistic and restrictive trade practices.
  • Conforming to pollution control norms set up by government.

Purple Brand Story

Purple Story

To us, corporate identity is the ‘PERSONA’ of a corporation and the logo as well as brand is responsible for expressing the corporation’s business objectives as well as helping them attain the same.

Color Purple

The colour purple was selected as it is one of the rare colours that does not carry any negative emotions with it

Purple is the range of shades of colour occurring between red and blue, thereby effectively representing the variety of services and operations covered here at Prasanna Purple, right from city buses to packaged holidays.

Purple is the Colour of Royalty, which is what we hope our customers feel like when they travel or holiday with us.

Purple

Word Purple
It amplifies the bold and steadfast manner in which we approach our projects and endeavours. The curved edges highlight the softer side of our company. It represents our responsibilities to people, be it our employees or customers, the environment and economy

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The Purple Symbol design signifies (Derived from Letter P)

  • Our respect for the Tradition and Heritage of the Prasanna Group
  • Window to the world
  • Open to modern thought.
The Purple symbol ('P' mnemonic) is a prominent visual element of the Purple Signature Communication. The Purple symbol, communicates to our stakeholders, our traditional values and modern outlook. It represents what we at Purple stand for, that is quality service and putting 'P'eople first, whether they’re our customers, or, our employees.

Our Brands